Our Brands

Initially founded in 1991, until now, we cooperate with more than 50 big famous brands of fashion field. Specialty Fashion Group (SFG) is the largest specialty retailer of women’s fashion in Australasia, represented by its brands: Millers, Crossroads, Katies, Autograph, City Chic and the newest addition, Rivers, which brings new categories to the Group including menswear and (a heritage in) shoes. Our six diverse brands offer style and value to our customers. At SFG, we sell a garment every second in Australia, New Zealand, South Africa and the United States through our portfolio of over 1,000 stores and our 7 online businesses. SFG has one of the largest women’s customer communities in Australasia with over 7 million members and can reach over 3 million members through email. Our members’ loyalty is high, representing over 80% of sales. With a large range of activities, we always provide best products and solutions to customers.

All brands
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AIRCO
2 products
ALLIANCE
0 product
ARBORTECH
37 products
ARCHER
1 product
AUSSIE PUMPS
8 products
BAHCO
135 products
BOSCH
0 product
CK TRITON
0 product
CLEANSTAR
2 products
CP
10 products
CROMMELINS
54 products
DEVILBLISS
0 product
DEWALT
19 products
DRILL DOCTOR
5 products
DUO FAST
0 product
ECHO
0 product
EHOMA
0 product
EIBENSTOCK
23 products
EINHELL
0 product
ESTWING
53 products
EVOLUTION
0 product
EXCALIBUR
58 products
FEIN
5 products
FELO
0 product
FESTOOL
291 products
FRAGRAM
0 product
GEARWRENCH
190 products
GENIUS
16 products
GERBER
0 product
GESIPA
3 products
GMC
0 product
HAMACH
0 product
HITACHI
134 products
HOT DEVIL
11 products
HUSQVARNA
0 product
IRODA
3 products
IRWIN
0 product
IWATA
0 product
JAMEC PEM
35 products
JIMY TOOLS
0 product
KARCHER
3 products
KAWASAKI
0 product
KC SUNTECH
64 products
KEYANG
0 product
KINCROME
1044 products
KIRSCHEN
0 product
KNIPEX
138 products
LEATHERMAN
15 products
LED LENSER
25 products
M7
183 products
MAKITA
6 products
MALCO
11 products
MCCULLOCH
0 product
METABO
207 products
MILWAUKEE
431 products
NOBEX
13 products
NORTH STAR
0 product
NUPOWER
0 product
PANASONIC
47 products
PASLODE
16 products
PORTER CABLE
4 products
POWERBUILT
6 products
POWERS
71 products
PRO TOOL
1 product
PROJECTA
1 product
PROTOOL
0 product
QUICKDRIVE
0 product
REDBACK
9 products
ROSS
0 product
RUPES
130 products
SCORPION
20 products
SENCO
29 products
SHINDAIWA
0 product
SIDCHROME
4 products
SLUGGER
9 products
SP
1 product
STANLEY
47 products
STAR
10 products
STEINEL
10 products
STILETTO
3 products
STYLUS
5 products
SUPER ROD
0 product
TENG TOOLS
149 products
TOLEDO
437 products
TORMEK
53 products
TRITON
5 products
VACMASTER
4 products
VAUGHAN
1 product
VIRUTEX
38 products
WEKA
0 product
WELLER
1 product
WERA
62 products
WORK SHARP
0 product
WORKQUIP
236 products
KC PRO AM
2 products
Z TECH
22 products
RYTOOLS
1 product
BMI
37 products
KT
12 products
STABILA
39 products
SUPATOOL
17 products
GORILLA
156 products
AUTOGLYM
27 products
FREUD
0 product
BOSSWELD
46 products
BESSEY
18 products
SP TOOLS
827 products
C-CUT TOOLS
27 products
888 TOOLS
26 products
ARMEG
48 products
ACTION
0 product
ALEMLUBE
14 products
FLAI
0 product
G&G TECHNICS
7 products
AUST SAW
17 products
GJ Works
41 products
CHASEIT
25 products
BOLLE
50 products

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